You Can’t Force Your Clients to Take Action

As a coach, there is nothing I want more than to see my clients succeed. Their success is the reason why I do what I do! That being said, I have seen other coaches and consultants get very upset and frustrated when their clients don’t reach the level of success they were hoping for them. To be honest, in the beginning I was like this too.

If you work with clients you must remember this: You can’t force your clients to take action. You need to be responsible to your clients but you cannot be responsible for your clients.

You’ve probably had moments where you’ve wished you could be responsible for your clients, maybe even take action for them. But we both know you can’t do this, right?

What you can do is give your clients the keys to success. Guarantee them that if they do the work and follow the steps you’ve outlined for them that they will achieve their desired results. This is your responsibility to your clients. Deliver everything you promised, provide all the materials you talk about in your sales messages, offer what you know works, and support them along their path.

But just remember that it is their path and they need to be the ones to take it. They are responsible for implementing the steps in your system, putting your suggestions into place, and taking the action (making phone calls, writing blog posts, etc.) necessary to reach their goals.

Have you been feeling the weight of taking on your client’s responsibilities? If yes, it might be time to give yourself a little break, step back, and get clear on your role. Remember where your true responsibilities lie. You need to deliver the systems, materials, support and answers but only your clients can put these things to work in their businesses.

I’d love to hear your thoughts on this! Leave a comment below sharing your experiences with client responsibility and any tips you have for balancing this delicate relationship.

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©2024 Devani Freeman

Devani Freeman