So if you haven’t been living underneath an entrepreneur rock, you’ve probably been hearing about the importance of building an email list!
If not, let me enlighten you.
Why should you build an email list? I like to say an email list is like your health insurance plan.
If you are relying on Google, Instagram, Facebook or any other source of traffic for bringing in sales that you don’t own – this means you don’t control your traffic source and at any time something could happen.
Like when Google changed their algorithm and a ton of websites lost over 50% of their traffic.
Or if Facebook flags your account because they decide that your ads are offensive (even if they are not).
Social media & Google are rented space. Your email list is your protection plan. You OWN that list.
An email list is a beautiful thing because it’s real human beings that have raised their hand saying “hey girl, I like your stuff, can we get to know each other?”
I often refer to an email list as a wait list of client or customers. Because it pretty much is. And when you think of it this way, you will take it seriously.
I’ve made tens of thousands of dollars online and 80% of it comes from my email list.
You can launch a list building campaign and immediately turn that into cash – now that is the power of the internet era that we live in.
With your own list you are in the drivers seat to create connection with your subscribers by showing value and that you care.
So you may be thinking – why am I even on social media, should I just be focusing on my email list?
Not everyone will read or see your emails. Just like not everyone will see your Facebook post or Instagram stories.
We are living in an era where we have content overload. So much coming at us at one time.
So to have a well rounded plan you want to be leveraging social media AND your email list to connect with people in multiple ways.
The next question you want to ask yourself now is “what is the best way for me to grow my email list?”
ANSWER: It’s a 5 day challenge.
I believe online challenges are the most effective strategy to build your email list, create deep connection which builds trust for your ideal client to easily decide to work with you.
If you aren’t familiar with online challenges, let me help you to wrap your head around this amazing strategy!
An online challenge is where you are teaching an audience something specific over the course of 5 days. Each day you are giving a small action step, bringing your audience along a journey.
There is a ton of connection with a private Facebook group and daily video training.
The first time I launched a challenge I taught women entrepreneurs on how to grow their Instagram following & engagement.
I had 800 women go through my challenge and I brought in 29K from launching a program right after!
Another client of mine, Jennifer, teaches new and aspiring wedding planners to start their own business. She went from zero clients to over 600 people taking her challenge and signing up for her online course.
Deon build an email list of around 100 for her first challenge and still immediately brought in 3k in new clients. (You don’t need a BIG audience to make money!)
The beauty of this strategy is it works for whatever your goals are.
Not all challenge strategies are created equal, so I decided to launch an all new 5-day challenge myself, to teach you my exact system on how I create my highly-profitable online challenges!
We start on Monday, February 20th!!!
So in this 5-day training you’ll learn:
- How I have used online challenges to create a multiple 6-figure business
- The steps I use to plan, prepare, and run a wildly successful challenge
- How to come up with a winning challenge idea and name
- How to set-up your challenge in a way that creates fun & connection (and my favorite platforms)
- How to create + deliver your challenge content that WOWs your challengers
- How to quickly build your email list & drive traffic to your challenge with new ideal clients
- You won’t want to miss out on this LIVE training where I will support you with all the steps to get started!