If you are like most business owners or entrepreneurs that I work with, you are probably feeling overwhelmed with social media and perhaps unsure as to where to start or what to do? Let me tell you, you are not alone! If you have not assigned the social media marketing to an assistant or outside SM manager not to worry. There is a method to the social media madness! I found some very useful tips and to share with you! These are some simple ways to be able to find and curate content online to update your status and provide value to your fan and followers. I see a lot businesses and networkers trying to just push promotions or their products. Your followers and fans want to have a conversation with you and be social! They also love hearing unique and relevant information which they can have a conversation about. Mari digs in on how you can create that social content!
Check out this video from a Social Media Speaker and Trainer Mari Smith!
Mari introduces how the concept of curating content and explains how that can help your business, no matter what industry you are in! Here are my top 6 tools that Mari mentioned that really stood out are
#1 Using Google Alerts – With Google Alerts you are able to get notified when your keyword that you chose is used or talked about online. It is also very important to make sure you have that set for your own business name and website so you are automatically kept up on alerts and conversations!
#2: Google Reader – Subscribe to blogs in your Google Reader for better social media management.
#3: Facebook Friend Lists– customize your Facebook News Feed. I never knew you could do this!! Wow, such a great tip! I will cover this optional filter in a future training!
#4: Twitter Lists – You can actually create unique Twitter Lists to curate information from other people who share great content on Twitter.
#5: HootSuite – Perfect management tool that makes sharing your content easier. You are also able to set up scheduled posts and tweets as well, great time saver!
#6: Alltop – Blog resource, I zipped over there and immediately found awesome information! Alltop curates the content for you as you can create a “MyAlltop” page to subscribe to your blogs that you like.
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To YOUR Success,